March 09, 2025

A Musical Military Meme


A Musical Military Meme
So sigma. Red Boi Cong, YouTube.

On February 22, a video of the Red Army Choir singing a song entitled "Sigma Boy" was broadcast on Russia Today and Sputnik, two television channels run by the Russian state.

The song was released to coincide with Defenders of the Fatherland Day, a Russian holiday honoring men. Of course, it also nods to Russia's ongoing war in Ukraine, with plenty of shots of tanks, artillery, helicopters, and President Putin himself (who is undoubtedly a sigma boy).

The song has a rousing beat. In part, its lyrics translate to:

"True sigma boy, sigma boy, sigma boy / All the girls want to dance with you / Strong and brave / Stands for the Fatherland like a mountain ... Ah, what a man! / This look is fire! / Age will not be a problem / You will never bend."

The term "sigma boy" appears to be a reference to Gen Z internet slang, wherein a "sigma male" is an assertive, aloof, ambitious individualist. This contrasts with the traditional conceptions of an extroverted "alpha" and submissive "beta."

The song first first appeared on the internet written and performed by Russian middle-schoolers last year (it received millions of views), but was only recently covered by the Red Army Choir.

To answer a meme with a meme: How do you do, fellow kids?

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