- October 15, 2022
We'll Swim After Victory
Our correspondent was offered a business trip to Odesa, Ukraine. He took it and brought this back.
Izvestia recently published the results of a survey on the most popular gifts Russians will give for Women's Day (March 8) this year.
Unsurprisingly, 69% said that flowers were the most appropriate gift for the women in their lives. In addition, 61% said that gift certificates would be appropriate, too, and 47% said that sweet treats make good gifts.
A whopping 55% chose kitchen utensils as the most inappropriate gift.
According to the researchers, recent years have seen a trend towards individualized gifts, such as books and gift cards for classes or spas.
The days leading up to the holiday have seen a spike in spending in tune that is to be expected: In February, salons and hairdressers saw a 26% increase in sales, and the average bill increased 41%.
Russia has celebrated International Women's Day on March 8 since Soviet times. It's common practice for men to purchase gifts for mothers, wives, partners, and even work colleagues on the day.
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